top of page


Watertown NY Bridal + Tux Shop

a sweeter way to say YES!


Video credit: Olivia Grant Creative

a Sweet  Hello

Welcome! We're Sweet Hello, it's nice to "meet" you!  We're all about taking care of you. Whether you are looking for your forever attire or your first tux for prom, our promise is this, we believe in having fun, making memories, and creating easy and stress-free experiences for you + your guests. 


We focus on attire for brides and grooms by curating a special collection of wedding dresses, bridal accessories, and suits and tuxedos. AND because we have an epic suit + tux department, we can help suit wearers in the wedding party + family, and other special occasions too: charity galas, prom, workplace, rehearsal dinners, and, well, the list goes on.

If you'd love to learn more about us, scroll the site, visit us @sweethellobridal or call/text 315.405.8557. We're here to help + look forward celebrating with you soon. XO, Sweet Hello

Photo credit: Donna Marie Photo Co.


the Bridal  Experience

We're here to make finding your perfect dress less of a have-to-do and waaaay more of a love-to-do.    From your first appointment to your last, we promise to make the experience of finding your perfect look another thing your sure to love!

Imagine being greeted by your personal stylist, walking into your private suite, celebrating your special day with personalized touches, upgraded celebration add-ons (if you wish), with your stylist pampering you + your crew by selecting gowns based on your vision and preferences, having your stylist guide you to find your dream dress, all while you get to embrace being a bride, being celebrated, and feeling all the things you want on this very special day. That's the Sweet Hello promise and that's what you, the bride-to-be deserves.



Suit  + Tux

We know how important it is to feel good + look good.  SUIT UP at SWEET HELLO to achieve the look YOU want + have fun while doing it.

If you are a bride or groom looking for your wedding look, we carry a variety of classic to trendy styles, fits, and color combinations. You can purchase or rent your attire (your choice). And we'll take care of every detail, so you don't have to.


We can help your wedding party + family too. And don't worry if they are out of town or super busy, we have a great process to ensure all feel good + look good on your special day. If you are looking for prom or a special occasion event, all of the above holds true (apart from wedding party logistics).


When you suit up with Sweet Hello, we help you find the look you want, you get to hang out in the Suit Up Lounge or Bridal Suite (your choice), upgraded appointment add-ons (if that's your thing), 10+ pt measurements, and we'll take care of every detail from start through your event. We'll be your sweet suit partner.


Photo credit: Molly Krajewski

Sweet note: all of these boys, apart from our sweet groom were out of town.

bottom of page